Proppd
A better digital toolkit for estate agents

Your agency.
More capable.

Build a stronger online presence and give your team practical AI assistance—from listing content to the next lead conversation. Your brand and your decisions stay yours.

Designed for South African property professionals · Early agency partnerships open
● ● ●YOUR AGENCY / YOUR DOMAIN
A home for your brand
Properties move.
Your brand stays.
ListingsYour teamEnquiries
AI-assisted. Agent-approved.
THE PLATFORM

Useful tools, not more busywork.

We’re turning the workflows agents already need into a connected toolkit. The first step is a branded agency website; more assistance builds around your listings and leads.

01

Agency websites

Your own brand, your own domain and a home for your listings. Built to fit the way your agency works.

02

Listing content

Turn accurate property facts into polished descriptions and marketing drafts, with an agent reviewing before publication.

03

Lead follow-up

Bring enquiries into one place and prepare useful, personal replies without losing control of the conversation.

OUR APPROACH

AI does the groundwork.
Agents make the call.

Start with the agency you’ve already built. We’ll shape its website around your brand, team and stock, then help remove repetitive work as the toolkit develops.

We’re opening this up agency by agency so the product is built around real operations—not a generic template and a long list of promises.

Become an early agency partner